Category: Digital Marketing
What’s this? A digital marketing agency writing a blog discussing which is best: a freelancer or an agency. Seems like the writing is on the wall, yeah? Well, maybe not. Let’s take a look at what each is, what they typically bring to the table, and yes, even in which situations one may be a […]
If you have been a business owner for long, you have encountered both good and bad salespeople. You can often notice the difference pretty quickly. Most attorneys rely on their spidey senses to identify the bad ones and navigate their way out of those conversations as quickly as possible. But sometimes, it’s too late before […]
Everyone in marketing knows the story. We all spent months preparing for it. In January 2020, Google announced that Chrome would no longer support third party cookies. Later, they announced that 100% of Chrome users would be affected by the end of 2024. Essentially meaning that cookies were on their way out for Chrome users. […]
Lawyers’ Digital Strategy 2024 Today, keeping up and navigating the complexities of digital marketing is like painting a moving train. Dealing with something that is constantly changing can render decisions daunting. Some law firms might even wonder whether they are making the right decisions in their marketing strategy. While some firms may question their strategies […]
Let’s dissect the analytics behind video marketing publishing schedules and unearth the Best Time for Law Firms to Post on YouTube in 2024. To start, let’s look at the latest data. These numbers show how powerful YouTube videos are. It is important to note, however, that a significant portion of YouTube activity takes place on […]
If you think you can coast into 2024 on autopilot, it’s time to think again. Prepare for what’s coming right here! More Firms Are Opting for Agile-Driven Services How are law firms managing all the natural moving pieces in marketing? Easy: in 2024 the majority are opting for Agile-driven services. It’s one of the reasons […]
Embrace the Holiday Spirit to Boost Your Law Firm’s Marketing Did you know that law firms who engage in holiday marketing see a significant increase in client engagement and referrals? Let’s explore how you can leverage this festive season to your advantage. As the holiday season approaches, law firms must take advantage of the perfect […]
Every law firm has unique needs and requires distinct marketing services depending on their practice area. This blog is intended to empower firms by offering clarity on which approach best fits their: Budgetary constraints Desired outcomes Overall business goals Differentiating Your Needs and Your Wants We understand that your law firm wants to achieve certain […]
According to a survey by Bankrate, almost 59% of the top economists predict a potential recession by July 2024. This is equal to a 3-in-5 chance of an economic drop. We are all aware that a recession can mean the following: 📉Job losses 📉Decrease in business growth 📉Decline stock markets Although many agree that the […]
Many law firms are struggling to measure their marketing ROI — you’re not alone. But it doesn’t have to be this way. With a few simple best practices in mind, you can start tracking your ROI and, ultimately, stop running business decisions on pure gut feeling. This post is for the law firms that: Don’t […]
